NIKE ISPA FLOW
RELEASE: AUGUST 2020
Since launching in November 2018, Nike ISPA has continued to redefine sportswear around its organizing philosophy: Improvise. Scavenge. Protect. Adapt. The label’s latest offering features the ISPA Flow 2020—an airy silhouette that uses lightweight textile to create a sock-like feel for incredible comfort. The woven upper promotes optimal breathability, while a unique lacing system lets you easily customize your fit on the go. A foam midsole gives you adaptive support throughout your journey, while the clear rubber outsole provides traction, durability and premium detail.
RELEASE: AUGUST 2020
Since launching in November 2018, Nike ISPA has continued to redefine sportswear around its organizing philosophy: Improvise. Scavenge. Protect. Adapt. The label’s latest offering features the ISPA Flow 2020—an airy silhouette that uses lightweight textile to create a sock-like feel for incredible comfort. The woven upper promotes optimal breathability, while a unique lacing system lets you easily customize your fit on the go. A foam midsole gives you adaptive support throughout your journey, while the clear rubber outsole provides traction, durability and premium detail.
LEANING INTO SCAVENGING & ADAPTING NIKE ISPA FLOW HITS THE GRAM SHAVING CULTURE TENETS OF OBSESSIVE WEIGHT REDUCTION WITH ULTIMATE PERFORMANCE.
DATA DRIVEN COMPUTATIONAL DESIGN WAS USED TO REDUCE AS MUCH WEIGHT AS POSSIBLE, ESPECIALLY FROM THE TOOLING. THE MIDSOLE PRODUCTION PROCESS IS VERY COMPLEX BUT WE NEVER COMPROMISED ON COMFORT OR PERFORMANCE FOR THE URBAN ADVENTURER.
“Inspiration for the Flow came from extreme sport athletes and their approach to stripping away excess to “create the most lightweight, breathable shoe for our all-day, everyday athlete,” Mathews says.
Earl Stewart, computational footwear designer, says they leaned heavily into the improvise idea by reducing weight to create breathability and airflow. Using computational data, Stewart was able to perforate the outsole and create an open weave mesh on the upper without compromising performance, he says, offering stability and comfort for the urban environment. “
Tim Newcomb -FORBES- July 2 2020
DATA DRIVEN COMPUTATIONAL DESIGN WAS USED TO REDUCE AS MUCH WEIGHT AS POSSIBLE, ESPECIALLY FROM THE TOOLING. THE MIDSOLE PRODUCTION PROCESS IS VERY COMPLEX BUT WE NEVER COMPROMISED ON COMFORT OR PERFORMANCE FOR THE URBAN ADVENTURER.
“Inspiration for the Flow came from extreme sport athletes and their approach to stripping away excess to “create the most lightweight, breathable shoe for our all-day, everyday athlete,” Mathews says.
Earl Stewart, computational footwear designer, says they leaned heavily into the improvise idea by reducing weight to create breathability and airflow. Using computational data, Stewart was able to perforate the outsole and create an open weave mesh on the upper without compromising performance, he says, offering stability and comfort for the urban environment. “
Tim Newcomb -FORBES- July 2 2020
